Challenge
Chinthana Dharmadasa is a multi-faceted personality who is a well-known film director, film critic, and screenwriter as well as a Creative Director in the Sri Lankan advertising industry. In his diverse roles, he emerges as an opinionated blogger and a social critic who challenges established social and moral norms. In 2020 he wanted a cover for his third and final installment as well a redesigning of the book covers of his previous publications. As a social maverick, he wanted a bold and unorthodox identity and cover.
Execution
I developed a mood board to capture the overarching themes and emotions expressed across the trilogy. The colour pallet and typography was inspired by a combination of punk style ethos of non-conformity, juxtaposed with colours associated with the feminine. The iconography was picked from the different incidents narrated in the books. The end result was a unique cover for each book held together as a theme by colour and ethos.
Initial Design Options
Final Designs
